Reasons To Consider A Custom Mural Design

By Debra Baker

Nowadays, people are looking for numerous ways to stand out from the crowd and express their individuality and creativity. This could be on a personal level or on a business level. Being visually captivating can garner all the right kinds of attention, and a custom mural design could be just the way to do it.

Custom murals are becoming more and more popular for brands with specific target markets, usually the younger, active generation. Sportswear brands have been using custom designs on their walls throughout stores globally to attract a new wave of customers, such as Converse. Not only is this a great business move, but it also provides a great outlet for artists to showcase their work.

A custom mural could be just the thing that a business location needs. Undoubtedly, it comprises a part of the interior design and is instrumental to the overall effect. As such, the right colors and content is key, as these are aspects that will affect the mood of that environment. This has the ability to positively or negatively influence those working there and also those visiting.

You can use artwork outdoors in order to attract new clientele. Think about putting a design in a visible location, such as a wall facing an area or road with lots of traffic. The right artwork will make strangers curious to learn more about the space where it is located, and this could spur them on to walk right through the doors of a business.

Murals are also great for at home. A lot of people will say that this is only the type of thing to go in a child's room, but a properly-done mural could actually be the perfect detail in any part of the home. Turn a great design into a conversation starter in one of the home's social rooms instead of hanging a painting on the wall. Placement is key and you can be as creative as you want, like putting a mural on the ceiling if it works!

When it comes to children and murals, it's always a good idea to let them have a say. Better yet, get them in on the action by allowing them to assist with the design or even the execution. This is a great group project for a school or community space, to liven up an old building or drab location and get everyone working together towards something great.

A mural can be absolutely anything once it works. It can have a theme or be completely abstract. Animals, shapes and bright colors generally tend to work for a younger audience. Psychedelic-style murals are great for spaces like a gym, dance or yoga studio. An office space or other organization may be better suited to a design that works alongside the company objective.

Murals are great to paint yourself if you have the drive or you can easily find artists willing to do it. This is great outlet for someone to be expressive and creative, whether you want to let them take charge or give them some creative direction. You can find an artist through online forums or simply by asking around. For all you know, you have one right there in a creative relative or friend that you previously did not know about!

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